Measure for measure - apartment living holds the key - March 07

Measure for measure – apartment living holds the key

In recent years we have entered a new era where apartments have taken on much greater importance in the overall scheme of things. Affordability is the big issue and for more and more people, both investors and owner-occupiers, apartments are seen as the way to get into the market. Quite simply, your average apartment costs less than the townhouse or semi-detached across the road.
And it's not only about affordability; lifestyle is increasingly a factor. More households are looking for a low-maintenance home, to leave their non-work time free for leisure. Having a backyard to play in and a lawn to mow is no longer such a priority.
Half of our households today are two adults without children or a single adult living alone. Demographic trends are pointing towards smaller dwellings, and for today's typical household, a two-bedroom apartment makes more sense than a four-bedroom house – at a fraction of the price.
Comments David Mackintosh, Portford Homes’ Sales and Marketing Director: “By their very nature apartments are generally pitched at first time buyers but in reality can match the lifestyle requirements of a host of buyers.
“Furthermore, buyers at Spenmill Grange are realising they don’t have to eschew swinging the cat in favour of climbing the property ladder. Whilst on trend with today’s modern apartments - presenting contemporary, flexible living space – the apartments have absolutely nothing else in common with tiny tax-driven, city centre pads.
“We are finding our buyers are driven more than ever by size and in actual fact are thinking less about bedrooms and more about usable living space. That’s why our apartments at Spenmill Grange are larger than average and offer usable living space which is way above the average government guidelines.”
Portford Homes is currently offering a choice of two-bedroom apartments at Spenmill Grange in Cleckheaton with starting prices from a little as £121,000 - including 5% deposit paid. The development is set on the edge of the town with good access to the motorway, and promotes a healthy community mix with a range of apartments and townhouses and detached homes.

Completed apartments are now available to view and interested buyers are being encouraged to visit Spenmill Grange or call Portford Homes on 01274 871573 or log onto www.portford.co.uk

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